Glenigan Increasing leads for a market leader.
Digital
- Sector
- Construction & Manufacturing
- Software & Tech
- Services
- Digital
Glenigan is one of the biggest names in the construction industry. Its software provides the most accurate and comprehensive construction sales leads in the UK and the Republic of Ireland.The brief to us: Create a brand-new website to set a new sector benchmark.
We started by analysing current website behaviour and client feedback, to understand what mattered most to the target audience. Aligning our findings with the benefit of Glenigan’s software, led us to a clear and direct proposition: Win business, make sales and grow.
Enhancing the user experience, alongside offering prospects the opportunity to sample Glenigan’s software directly from the site, led to an impressive upturn in leads.
50
%
50
%
Increase in monthly construction sales leads.
12
%
12
%
Increase in construction data downloads.